Posted by Ryan On May 16th
Posted by Ryan On May 2nd
This is the fifth installment of “Branding Today – What Every Restaurant Owner Needs to Know,” which can be downloaded FREE from our eBook library.
Do you use photos of your food on your menu, take-out menu, website or other marketing materials? If so, using custom deli paper can do double duty!
By putting special wraps on food in photos, you’re using food branding to put your brand in front of everyone who sees those photos, not just people who order your food.
It’s a great way to get more bang for your buck when you’re advertising – either internally or externally.
Even if you don’t use food photos, you can still leverage the power of this subtle food branding technique.
How? Your customers are doing the work for you!
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Posted by Ryan On April 18th
This is the fourth installment of “Branding Today – What Every Restaurant Owner Needs to Know,” which can be downloaded FREE from our eBook library.
Who’s seeing your food and its packaging?
It might very well be a celebrity. Branding impacts everyone that sees your product, so it’s crucial to look good – at all times!
NYC Bagel Deli is based out of Chicago, Illinois. They’ve always been focused on branding, and their efforts keep positioning their bagels, bagel sandwiches, and pizza as the special food that it is.
As a CPP customer, NYC Bagel Deli uses food marketing to put its brand front and center at every opportunity.
But who sees them?
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Posted by Ryan On April 4th
Posted by Ryan On March 20th
This is the second installment of “Branding Today – What Every Restaurant Owner Needs to Know,” which can be downloaded FREE from our eBook library.
Carnival Cruise lines added a new twist to a traditional idea. Their RedFrog Pub is a fun and funky pub with a Caribbean flare. Carnival knew that their customers were used to thinking of a pub in a dark, cozy, English/Irish setting.
But the RedFrog Pub had to modify all those expectations. In essence, they wanted to come up with a unique re-branding strategy. So what did they do next?
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Posted by Ryan On February 22nd
In today’s economy, it’s imperative that you make the right choices when it comes to restaurant branding, marketing, and sales. Whether you’re just getting started or you’ve been in the business for years, you can benefit from creating a unique brand for your product.
Our 12 branding tips are based on actual clients and experiences. At Custom Packaging and Products, we’re happy to share what you need to know. Find out how the following restaurants used branding to gain awareness in their market:
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Posted by Ryan On November 29th
Just as I mentioned the significance of making your Brand a member of the community…
This is the 12th tip in our series “12 Ways to Build Your Brand and Increase Your Sales.” If you’d like, you can download all of the tips in an easy to read eBook format at CustomPackagingandProducts.com.
it’s just as important to celebrate the holiday season with your community. And, of course, more Branding opportunity!
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Posted by Ryan On November 15th
Making a presence in your community is one of the best ways to…
This is the 11th tip in our series “12 Ways to Build Your Brand and Increase Your Sales.” If you’d like, you can download all of the tips in an easy to read eBook format at CustomPackagingandProducts.com.
get a branding community for yourself and gain popularity.
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Posted by Ryan On November 1st
As I mentioned in my earlier tips, it’s important to…
This is the 10th tip in our series “12 Ways to Build Your Brand and Increase Your Sales.” If you’d like, you can download all of the tips in an easy to read eBook format at CustomPackagingandProducts.com.
reward your loyal customers.
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Posted by Ryan On October 18th
Think about it this way: The more people eating your food, noticing your food packaging supplies…
This is the 9th tip in our series “12 Ways to Build Your Brand and Increase Your Sales.” If you’d like, you can download all of the tips in an easy to read eBook format at CustomPackagingandProducts.com.
the more saturated your brand becomes in its community.
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