Custom Packaging - & Products, Inc.

Custom Packaging

& Products, Inc.

RedFrogPub12x12 9856 2: Rebranding Strategies   How The RedFrog Pub Used Customized Deli Paper

This is the second installment of “Branding Today – What Every Restaurant Owner Needs to Know,” which can be downloaded FREE from our eBook library.

Carnival Cruise lines added a new twist to a traditional idea. Their RedFrog Pub is a fun and funky pub with a Caribbean flare. Carnival knew that their customers were used to thinking of a pub in a dark, cozy, English/Irish setting.

But the RedFrog Pub had to modify all those expectations. In essence, they wanted to come up with a unique re-branding strategy. So what did they do next?

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Hot Paper Turn up the Heat on Your Marketing Strategy Photo courtesy of Flickr user xlibber 300x214 #5   Hot Paper: Turn up the Heat on Your Marketing Strategy

This is the 5th of 9 Custom Packaging Products & 53 Ways to Use Them which can be downloaded for FREE from our eBook library.

Contain the heat and make a statement with custom printed hot paper.

If you are trying to make sure your food is delivered at it’s ultimate capacity, then you want to be sure you are using hot paper. Not only can hot paper keep the food warm, but it will also absorb any grease that may come while the enjoyment lasts.

Hot paper contains heat as long as foil but unlike foil, hot paper is environmentally friendly and microwaveable too! Imagine, if you had it customized, your logo will be spinning around in their microwave! That’s hot!

Here’s a few of my ideas how custom printed hot paper can work for you:

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